Start-Opia: A Light-Ning Rod For Innovation

“Stay away from the light.  Tell her quickly. The light is dangerous! Don’t go near it!  Don’t even look at the light!”  Depending on your generation, you may or may not recall those chilling words from the psychic in Poltergeist, but thankfully YouTube...

What to Do When You Get a “No”

One of my favorite things about of being a Public Relations professional is that you get the opportunity to wear a lot of different hats. We’re here to offer guidance for our clients on a range of programs varying from social media, to executive visibility and...