by Dean Trevelino | Apr 10, 2023 | Blog
“For what it’s worth” is the idiomatic phrase used when giving someone a piece of information that may or may not be seen as useful or important. In many ways, it’s emblematic of public relations and marketing and a glimpse into our last 20...
by Dean Trevelino | Feb 10, 2023 | Blog
This article isn’t about recession or inflation or how fortune favors the bold (which it does, by the way.) Maybe, it’s about all three. When meeting with big brands, tech upstarts and disruptors all trying to grow rapidly, the conversation always starts with needs. ...
by Dean Trevelino | Sep 19, 2022 | Blog
One of the cultural values here at T/K is to “live completely.” It means embracing opportunities to enhance our lives, both personally and professionally, because life is meant to be experienced, not observed. Travel has always been one of our favorite experiences at...
by Dean Trevelino | May 5, 2022 | Blog
Ever watch the medal ceremonies at the Olympics? Have you noticed the stoic, frowning faces of the athletes who place third? While you can still appreciate their whole “the thrill of victory, the agony of defeat” moment, third place in the Olympics still makes you a...
by Dean Trevelino | Mar 21, 2022 | Blog
MTW Every morning for the past few weeks, I wake up, make my coffee, and tune into CNN to see what the latest is on the war in Ukraine. I spend the day checking Twitter, I get New York Times updates directly to my email, Associated Press alerts on my phone; I’m...