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How Not to Media Pitch

How Not to Media Pitch

by Dean Trevelino | Oct 1, 2015 | Public Relations, Start-Up Talk, Startup Movement, Tech | Sustainable | Lifestyle | Franchising | Financial | Social | PR, Tech News

One of the great things about being headquartered in Atlanta is our agency’s presence at Atlanta Tech Village (ATV).   If you haven’t been yet, I highly recommend heading to Buckhead to see first-hand what’s happening.  They’ve created not only a visually stunning...
Incubators vs. Accelerators – Choosing the Best Fit For Your Startup

Incubators vs. Accelerators – Choosing the Best Fit For Your Startup

by Dean Trevelino | Feb 24, 2015 | Start-Opia, Start-Up Talk, Startup Movement

As a startup you have countless questions to ask yourself – how am I going to scale? How do I build a team best fit for my business model? What resources do I take advantage of? What type of funding do I need? And so, on. Another that many startups consider, is...
The Art of Customer Testimonials: When You Give, You Shall Receive

The Art of Customer Testimonials: When You Give, You Shall Receive

by Dean Trevelino | Feb 13, 2015 | Newsletter, Startup Movement

Once again, we’re reminded of the truism that when you give, you are much more likely to receive. Trevelino/Keller client Bibby Financial Services (BFS) charged the agency with developing a customer testimonial video campaign. It focused on services BFS had offered...
Building the Start-Opia News Platform

Building the Start-Opia News Platform

by Dean Trevelino | Feb 13, 2015 | Newsletter, Start-Opia, Startup Movement, Tech News

If you’re in the startup world, you know there’s something magical happening around the country. Startups are once again making an enormous impact on existing industries while pioneering a few new ones along the way. All the more reason that our startup-focused...
T/K Opens Bay Area Office

T/K Opens Bay Area Office

by Dean Trevelino | Feb 9, 2015 | Newsletter, Start-Up Talk, Startup Movement, Tech News

We are proud to announce the opening of our San Francisco office, our fourth location, joining Atlanta HQ, Charleston, S.C. and Orlando, FL. After careful deliberation, we are seizing the opportunity to be an integrated PR source for West Coast technology brands, in...
StartOpia Radio Episode 9: Early Stage Entrepreneurs

StartOpia Radio Episode 9: Early Stage Entrepreneurs

by Dean Trevelino | Dec 16, 2014 | Start-Opia, Start-Opia Radio, Startup Movement

This episode of StartOpia radio features a discussion on early stage entrepreneurs with Jim Eckstein, Founder of The Ignition Project and Partner at The Angel Advisors and Pete Santora, Startup Catalyst & Entrepreneur in Residence at ATDC.
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ABOUT T/K

Trevelino/Keller is an Integrated PR+Mkt+Creative firm delivering award-winning brand, go to market and accelerated growth programming. In 2024, it acquired Marsden Marketing, a nationally recognized growth marketing firm, as part of its growth marketing expansion which features HubSpot Platinum Partner Status. It’s 3Gen Revenue Optimization Methodology is differentiated in by its inclusive, unbiased approach to demand, reputation and lead gen integration. Its vertical market B2B depth is acknowledged by its national ranking in 12 industry segments led by technology, healthcare, financial services, transportation, manufacturing, energy and franchising. Recognized as one of the 29 best firms to work for in North America, it continues to own the country’s #1 talent retention.

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This Valentine’s Day, we’re sharing what has our h This Valentine’s Day, we’re sharing what has our hearts and spoiler alert… it’s Atlanta. ❤️ From the energy of our neighborhoods to the clients, creatives and community that inspire us every day, this city gives us so much to love. Here’s what ATL means to our team. What about Atlanta has your heart?
Join us for a day in the life with Nick, our Senio Join us for a day in the life with Nick, our Senior Web and Graphic Designer 🎨 From concepting fresh ideas to fine-tuning the smallest design details, Nick brings both creativity and strategy to everything he touches. He has a sharp eye, a steady hand and a knack for turning complex ideas into visuals that just click. Whether he is collaborating with the team or diving deep into a new build, his thoughtful approach and calm energy make a real impact on our clients and our culture. We are lucky to have his talent, drive and design brainpower shaping the work we put out!
T/K co-CEO Dean Trevelino's ultra running journey T/K co-CEO Dean Trevelino's ultra running journey began in 2012 when he was mistaken for the lead runner in a Ragnar Relay that had started 205 miles away at the Golden Gate Bridge. Curiosity turned into action, action turned into a team, and a year later he was legitimately finishing first in his ultra age group. From relay races that crossed cities and states to solo 100-mile and 24-hour races, ultra running became about endurance, adaptability and accountability. Managing pace, nutrition, pain and motivation mirrors the entrepreneur’s reality. Freedom comes with responsibility, and progress comes from consistent effort over time. "Today, it is less about conquering distance and more about finding interesting challenges, most recently racing through the mountains, rivers and jungle terrain of Costa Rica. New environments require new approaches, whether on the trail or in business." - said Dean At Trevelino/Keller, that same mindset drives the work. Stay curious. Put in the miles. Adapt to the terrain. Keep moving forward. Be alive and running.
Applauding our very own Adrianna Allen for her par Applauding our very own Adrianna Allen for her participation in this year's Battle for the Brain lip sync competition! 💜 This marks Adrianna's second year of performing in Julie's Groove Crew, a group formed in honor of her friends' mom Julie who was diagnosed with early on-set Alzheimer's in 2017. The team performed alongside 10 corporate groups at the Coca-Cola Roxy to raise awareness and support for the Daughters Against Alzheimer’s. Battle for the Brain is a fundraising event hosted by Daughters Against Alzheimer’s to support the efforts of the National Institute on Aging (NIA) and the National Plan to Address Alzheimer’s Disease (NAPA), helping prevent future cases while supporting the millions of American families currently affected. The night was full of fierce lip-sync competition, laughter, and funds raised for an incredible cause! A few T/Kers came out to show their support and cheer on Adrianna! For more information, visit the website here: https://www.daughtersagainstalz.org/
Did you know T/K has four boomerang employees?! 🪃 Did you know T/K has four boomerang employees?! 🪃 Lauren, Sydney, Christy, and Haley all began their journeys at T/K, took a few detours (thanks to moves, school, and growing families), and, lucky for us, found their way back home. 💙 What can we say, T/K is irresistible! We love sharing fun T/K facts, so keep an eye out for more in our Did You Know series!
Photoshoots are our specialty, especially when foo Photoshoots are our specialty, especially when food is involved! 📸 Last week, we headed over to @oreathasatthepoint in the Cascade Heights to support our client, @invest_atlanta. The shoot was full of team members in action and, of course, delicious meal close-ups. 🍲 It is always a great experience providing hands-on support for our clients who continue making our community better. Thank you, Oreatha's, for sharing your space with us! You can bet we'll be making reservations soon!
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