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How Not to Media Pitch

How Not to Media Pitch

by Dean Trevelino | Oct 1, 2015 | Public Relations, Start-Up Talk, Startup Movement, Tech | Sustainable | Lifestyle | Franchising | Financial | Social | PR, Tech News

One of the great things about being headquartered in Atlanta is our agency’s presence at Atlanta Tech Village (ATV).   If you haven’t been yet, I highly recommend heading to Buckhead to see first-hand what’s happening.  They’ve created not only a visually stunning...
Incubators vs. Accelerators – Choosing the Best Fit For Your Startup

Incubators vs. Accelerators – Choosing the Best Fit For Your Startup

by Dean Trevelino | Feb 24, 2015 | Start-Opia, Start-Up Talk, Startup Movement

As a startup you have countless questions to ask yourself – how am I going to scale? How do I build a team best fit for my business model? What resources do I take advantage of? What type of funding do I need? And so, on. Another that many startups consider, is...
The Art of Customer Testimonials: When You Give, You Shall Receive

The Art of Customer Testimonials: When You Give, You Shall Receive

by Dean Trevelino | Feb 13, 2015 | Newsletter, Startup Movement

Once again, we’re reminded of the truism that when you give, you are much more likely to receive. Trevelino/Keller client Bibby Financial Services (BFS) charged the agency with developing a customer testimonial video campaign. It focused on services BFS had offered...
Building the Start-Opia News Platform

Building the Start-Opia News Platform

by Dean Trevelino | Feb 13, 2015 | Newsletter, Start-Opia, Startup Movement, Tech News

If you’re in the startup world, you know there’s something magical happening around the country. Startups are once again making an enormous impact on existing industries while pioneering a few new ones along the way. All the more reason that our startup-focused...
T/K Opens Bay Area Office

T/K Opens Bay Area Office

by Dean Trevelino | Feb 9, 2015 | Newsletter, Start-Up Talk, Startup Movement, Tech News

We are proud to announce the opening of our San Francisco office, our fourth location, joining Atlanta HQ, Charleston, S.C. and Orlando, FL. After careful deliberation, we are seizing the opportunity to be an integrated PR source for West Coast technology brands, in...
StartOpia Radio Episode 9: Early Stage Entrepreneurs

StartOpia Radio Episode 9: Early Stage Entrepreneurs

by Dean Trevelino | Dec 16, 2014 | Start-Opia, Start-Opia Radio, Startup Movement

This episode of StartOpia radio features a discussion on early stage entrepreneurs with Jim Eckstein, Founder of The Ignition Project and Partner at The Angel Advisors and Pete Santora, Startup Catalyst & Entrepreneur in Residence at ATDC.
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ABOUT T/K

Trevelino/Keller is an Integrated PR+Mkt+Creative firm delivering award-winning brand, go to market and accelerated growth programming. In 2024, it acquired Marsden Marketing, a nationally recognized growth marketing firm, as part of its growth marketing expansion which features HubSpot Platinum Partner Status. It’s 3Gen Revenue Optimization Methodology is differentiated in by its inclusive, unbiased approach to demand, reputation and lead gen integration. Its vertical market B2B depth is acknowledged by its national ranking in 12 industry segments led by technology, healthcare, financial services, transportation, manufacturing, energy and franchising. Recognized as one of the 29 best firms to work for in North America, it continues to own the country’s #1 talent retention.

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T/K Clients Win Big at the 2025 @marcom_awards 🏆 T/K Clients Win Big at the 2025 @marcom_awards 🏆

We’re thrilled to celebrate our clients' outstanding achievements at the 2025 MarCom Awards—where our collaborative work across the marketing and communications industry took home three notable awards for clients @uglydumpling.us, Hoptek, and FlexTecs! This awards program honors excellence in marketing and communication, while recognizing the creativity, hard work and generosity of industry professionals. 

🎉 Platinum Winners: Ugly Dumpling Rebrand & Guidelines and Hoptek Website 

🎉 Gold Winner: FlexTecs.com Website Redesign 

Congratulations to our clients on this well-deserved recognition! 👏 #2025MarComAwards
In celebration of National Women’s Entrepreneurshi In celebration of National Women’s Entrepreneurship Day, we’re spotlighting Trevelino/Keller Co-Founder Genna Keller, who continues to champion women founders and investors through initiatives like @atltrailblazherangels , a new women-led angel organization igniting investment and fueling founders at the earliest stages.

In early November, ATL TrailblazHER Angels hosted its inaugural event, bringing together investors, innovators, and community leaders to connect, collaborate, and celebrate a movement reshaping early-stage capital in Atlanta.

With the launch of ATL TrailblazHER Angels, Genna and the board are empowering the next generation of investors and expanding opportunities for female founders with the capital, community, and confidence to grow. Here’s to the women blazing trails and redefining what’s next in entrepreneurship.✨

Interested in learning more? Check out their website here: https://atltrailblazherangels.com/
Another successful Winepreneurs in the books 🍷 Eve Another successful Winepreneurs in the books 🍷 Event attendees gathered last night at @thesoutherngentlemanatl to connect and enjoy conversation over a curated selection of fine wines. 

Last night's event highlighted Venture Atlanta as our Spotlight Company. Venture Atlanta is proud to be one of the nation’s largest venture capital conferences and communities supporting the Southeast’s most promising tech companies by connecting founders and funders, fostering connections, resources, and partnerships. 

Thank you to our friends at The Southern Gentleman for sharing your wonderful space and to our hosts for helping us put on a great evening. @montra.technologies, @savillsnorthamerica, The Koblentz Group, @bradleylaw 

Interested in becoming a host? Visit our website for more information: http://bit.ly/3z1wKjp
It’s National Happy Hour Day 🍸 and you know we ne It’s National Happy Hour Day 🍸  and you know we never miss a reason to mix business with a little bubbly! 🥂 From office chats to after-hours laughs, there’s no better way to catch up than clinking glasses with the T/K crew 🍻.
Last month, VP Elisa and Senior Account Executive Last month, VP Elisa and Senior Account Executive Madelyn hit HNA in Louisville to support T/K client @belgardoutdoorliving ! 🌿  From helping with pre and post-show media efforts to managing on-site interviews and a press conference, they showcased the full lineup of outdoor living products and deep bench of experts at Belgard and parent-company @Oldcastleapg at the hardscape industry’s premier trade show and education event.
Can you guess what your favorite T/Kers dressed up Can you guess what your favorite T/Kers dressed up as for Halloween when they were kids? 👻 From spooky to sweet, we’ve got some throwback treats for you! Drop your guesses below and have a fun, fright-filled Halloween from all of us at Trevelino/Keller!🎃
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