by Dean Trevelino | Feb 18, 2016 | Start-Up Talk
Tis’ the season for giving. In the business world giving can come in many shapes and sizes – from mentoring and volunteering on a board to providing professional development coaching. In my experience, giving back to startups and emerging brands in the Atlanta area...
by Dean Trevelino | Oct 1, 2015 | Public Relations, Start-Up Talk, Startup Movement, Tech | Sustainable | Lifestyle | Franchising | Financial | Social | PR, Tech News
One of the great things about being headquartered in Atlanta is our agency’s presence at Atlanta Tech Village (ATV). If you haven’t been yet, I highly recommend heading to Buckhead to see first-hand what’s happening. They’ve created not only a visually stunning...
by Dean Trevelino | Jul 30, 2015 | Public Relations, Start-Up Talk
Last month, I tagged along to a marketing seminar hosted by Trevelino/Keller at the entrepreneurial incubator, ATDC. We met with startups to address the path to establishing an industry leading reputation through concentrated marketing efforts. Most of these startups...
by Dean Trevelino | May 8, 2015 | Public Relations, Start-Opia, Start-Up Talk
Over at Startopia, T/K’s information ecosystem for all things startup, we’ve launched the Startup Takeaway, an ultra short, clever, weekly e-newsletter to inform you on hot topics in the startup universe. Basically, we do all the work for you, scanning everything from...
by Dean Trevelino | Feb 24, 2015 | Start-Opia, Start-Up Talk, Startup Movement
As a startup you have countless questions to ask yourself – how am I going to scale? How do I build a team best fit for my business model? What resources do I take advantage of? What type of funding do I need? And so, on. Another that many startups consider, is...
by Dean Trevelino | Feb 12, 2015 | Start-Up Talk
The first time I visited San Francisco, my then-girlfriend/now-wife drove through the city, across the Golden Gate Bridge and out to a small parking lot capping a trailhead. It was the Tennessee Valley trail, a low-impact, nearly two-mile path winding through stands...