by Dean Trevelino | Mar 7, 2012 | Social Media Intel
Everyone is on board with social media. It is here to stay and companies (B2B and Consumer) can and should find a way to use it. So, the question immediately becomes HOW to manage it all. Do you empower and give admin rights to your employees? Do you hire someone to...
by Dean Trevelino | Jan 20, 2012 | Blog
For years, local store marketing has been the most effective way for store managers and owners to integrate their business into the community. The high-touch approach of visiting local schools, neighborhood associations and charitable organizations and aligning one’s...
by Dean Trevelino | Dec 7, 2011 | Public Relations
Down with the “sexy shot” on Twitter! Now that we are all active users of social media tools, it’s clear that Twitter, Facebook, Linkedin and the like have become qualified, valuable ways to connect and communicate. It’s effective and beautiful. Social media opens up...
by Dean Trevelino | Jul 20, 2011 | Blog
I can’t believe it’s finally here! The vacation I have been looking forward to for months is upon me… Only problem? There is no internet or cell service where I am going. Whether it’s reading my morning papers (or should I say iPhone apps), catching up on Facebook...
by Dean Trevelino | Jun 8, 2011 | Public Relations
Currently, large and small businesses are familiarizing themselves with social networks, including Facebook and Twitter, and are increasingly using them as tools to connect with customers. According to a Palo Alto Networks study, the number of organizations using...