by Dean Trevelino | May 5, 2015 | Public Relations
X-HaleTK, a staff wellness program, launched this year and offers each employee a $500 annual allowance to promote their own health and happiness. The allowance can be used for a variety of healthy outlets, including race fees, gym memberships and spa treatments....
by Dean Trevelino | Dec 22, 2011 | Public Relations
With 2012 a couple of weeks away, people from across the country are in the process of deciding what their New Year’s Resolutions will be for the year. Whether the resolution is related to fitness, healthy eating, financial growth or spending more time with family, a...
by Dean Trevelino | Dec 14, 2011 | Blog
In the business of public relations, “buzz” is the overused reference to generating attention for one’s brand or products that leads to others buzzing about it at the water cooler, on social networks, at cocktail parties and the like. We have been known on occasion to...