by Dean Trevelino | Feb 25, 2011 | Blog
As part of a (work) group that’s heavily involved in social and digital marketing, a good portion of my day revolves around the tools of the trade that let me stay connected and informed. But one in particular is constant, letting me reach thousands with 140-character...
by Dean Trevelino | Dec 9, 2010 | Blog
Alicia Keys, Kim Kardashian and Lady GaGa are among several famous tweeters who died a “digital” death last week on World AIDS Day. For what has been referred to as the “digital death campaign,” several entertainers with Twitter followers in the millions, vowed to...
by Dean Trevelino | Oct 18, 2010 | Blog
So, another college football year is heating up, and another release of the first BCS standings for the year has stumped fans across the nation. Nothing has changed, the majority of college football fans still despise the system and all trust for the methodology has...
by Dean Trevelino | Jan 26, 2010 | Blog
On January 25, Einstein Bros. Bagels announced the launch of its “Free Bagel Bonanza”. Beginning yesterday, consumers who become fans of the Einstein Bros. Bagels Facebook page (www.facebook.com/einsteinbros) will receive a digital coupon valid for a free bagel and...
by Dean Trevelino | Nov 11, 2009 | Blog
Websites such as Flickr and YouTube have exploded in popularity for photo and video sharing. Comscore, a marketing research company, revealed that the popular social network YouTube has reached 100 million viewers alone. Using videos and photos are a fun and...
by Dean Trevelino | Nov 11, 2009 | Blog
As the New Year inches closer and we happily wave goodbye to 2009 one item that is weighing heavy on the shoulders of executives is budgets — where will we allocate dollars? More specifically what will IT budgets look like? Questions range from what new...