by cody | Mar 26, 2015 | New Technologies, Public Relations
Although corporate marketing initiatives are an important part of any brand’s overall success, local-store marketing programs are essential to driving traffic to stores or restaurants. With that said, for small business owners or franchisees, gathering enough funds or...
by cody | Sep 27, 2012 | Consumer Lifestyle
In the land of public relations, we are always looking for fun a creative ways to spread the word about our clients. A press release about a recent business deal isn’t the only way to get national and local media attention. Take it from Dunkin Donuts. Saturday,...
by cody | Jan 20, 2012 | Consumer Lifestyle
For years, local store marketing has been the most effective way for store managers and owners to integrate their business into the community. The high-touch approach of visiting local schools, neighborhood associations and charitable organizations and aligning one’s...
by cody | Feb 25, 2011 | Consumer Lifestyle, Tech News
As part of a (work) group that’s heavily involved in social and digital marketing, a good portion of my day revolves around the tools of the trade that let me stay connected and informed. But one in particular is constant, letting me reach thousands with 140-character...
