by cody | Aug 21, 2015 | Public Relations, Social Media Intel
As a recent college graduate, I understand the importance of LinkedIn — or so I thought. In Public Relations we’re frequently told, “connect with me on LinkedIn,” as an assumption that all young professionals in PR have a LinkedIn. Most of us do, but the truth...
by cody | Aug 11, 2015 | Public Relations, Social Media Intel
So you’ve decided to invest in a social media ad campaign. You’ve gone through the basics, picked your graphics, chosen your basic targeting, but what’s next? What can separate you from your competitors and truly invigorate your brand? If you want the most bang for...
by cody | Aug 4, 2015 | Public Relations, Social Media Intel
Keeping up with the ever-changing social media landscape is a job in and of itself. Every week the big social media guns announce a new update, product, way to advertise or even a completely new layout. This week is no different – Twitter announced ‘Project...
by cody | Jul 29, 2015 | Public Relations, Social Media Intel
When it comes to social media, there is no constant. From learning about the latest Facebook algorithm to deciphering the world of social advertising, I could spend my entire day reading about the changes and enhancements in the social media space. It’s important for...
by cody | Jul 21, 2015 | Public Relations, Social Media Intel
Snapchat has outgrown its roots. What started as a platform primarily used by teens to send risqué photos without repercussions has evolved to become a powerhouse of news content and a strategic resource for brand management. Here’s the rundown. After turning down...
by cody | Jun 17, 2015 | Social Media Intel
As social media continues to grow and evolve, the importance and impact it has on an organization’s operations and media strategy escalate accordingly. As our favorite social platforms roll out new updates to keep up with the shifting social landscape marketers,...
