by cody | Jul 26, 2016 | Public Relations
I’ve been attending school in the heart of Silicon Valley for the past year. At a certain point in most relationships I’ve formed at school, there comes a time when I get “the pitch”: my counterpart gives me the lowdown on the venture he/she plans to start, “probably...
by cody | Jul 6, 2016 | Public Relations
Finally…Twitter has decided to expand that little white box that we’re supposed to get everything we need to say to the world in 140 characters or less. In a recent announcement, Twitter stated that media links, pictures, quoted tweets and usernames in a reply tweet...
by cody | Jun 16, 2016 | Public Relations
Today, I saw something that struck a chord with me. Unless you’re living under a rock, at some point in the day you will be interacting with some aspect of social media. If you’re not personally using it, someone around you will be talking about something they saw...
by cody | May 18, 2016 | Public Relations
If you’re a franchisor seeking public relations and marketing support, your first thought may be that you should work with an agency that focuses exclusively on franchises. The logic makes sense – if an agency works with only franchise clients, they must be experts...
by cody | May 16, 2016 | Public Relations
Delta. It’s really the only airline I prefer to fly … domestically. Yes, grant me access to Air France or Virgin and I won’t complain. But domestically, out of Atlanta, I’m attached to the hometown favorite for reasons that have little to do...
by cody | Apr 19, 2016 | Public Relations
In every major survey of social marketers, “Social ROI” is still cited as a top challenge. Many public relations and marketing specialist struggle to find the best way to measure their company’s success on social media because there is no real solution. However,...