by Dean Trevelino | Apr 18, 2013 | Blog
To be completely honest, I don’t think I’ve ever been to a K-Mart. Save a very quick stint in a one-stop light town in rural Alabama, I’ve never really lived in very close proximity to one and really haven’t thought much about the retailer since moving away. Don’t...
by Dean Trevelino | Apr 12, 2013 | Blog
Everything has a button these days. Facebook, LinkedIn, StumbleUpon. The list goes on and on. The latest button on the list? Social Giving! While reading my favorite newsletter, Springwise, I came across CentUp, a new way to encourage charitable giving by showing your...
by Dean Trevelino | Dec 4, 2012 | Blog
About a week later after it started popping up on my News Feed, my Facebook friends seem to have finally realized that the ‘privacy notice’ protecting their personal details and data from unauthorized copying is fake. The notice scam was the second one this year and...
by Dean Trevelino | Nov 6, 2012 | Blog
I opened my Instagram feed today and was bombarded by the #vote. You know, all those images happily watermarked of important amendments or their favorite candidate highlighted. Turns out that social share could land you in jail in some states. Good to know,...
by Dean Trevelino | Sep 27, 2012 | Blog
In the land of public relations, we are always looking for fun a creative ways to spread the word about our clients. A press release about a recent business deal isn’t the only way to get national and local media attention. Take it from Dunkin Donuts. Saturday,...
by Dean Trevelino | Aug 24, 2012 | Blog
Three of my all-time favorite products happen to be a few of the biggest, most well-known and most successful brands in the world. Starbucks Apple Coca Cola I go pretty far every week to declare my loyalty to them every week – from spending $4+ on an iced latte to...