Embracing AI: The 21st Century Dot.Com Movement

Embracing AI: The 21st Century Dot.Com Movement

It’s estimated that over 5,000 dot.com companies were launched during the height of the bubble between 1995 and 2000. Amazon, Google and eBay all launched as .com companies.  In 1999 alone, venture capital backed more than 1,000 dot.com companies with...
B2B Influencers. It’s About Time

B2B Influencers. It’s About Time

When most clients hear “influencer marketing,” they usually think of lifestyle creators on Instagram or TikTok promoting consumer brands and their products. But in the B2B world, influencer marketing has become one of the most effective ways to build trust, reach...
Employees as Brand Champions

Employees as Brand Champions

Employee councils can strengthen company culture and support brand perception. T/K co-founder, Dean Trevelino, shared with Forbes Agency Council that hidden brand champions are often your own employees. “Never underestimate the brand perspective of the...
Onboarding for Growth

Onboarding for Growth

Onboarding new hires can involve balancing pre-determined expectations along with investing in training to foster success and growth. T/K co-founder, Dean Trevelino, shared with Forbes Agency Council that it is essential to ensure a baseline of internship-level...