We Gravitate to Brands with a Modern, Progressive Sensibility.
Engaging Consumers ASAP
In 2019, we launched a partnership with a consumer engagement company that offers a powerful global platform for on-demand research and insights, delivered demographically rich, geo-exacting and pretty much as fast as we need it. And if we are so inclined, a promotional follow-on opportunity as well. Here’s how it works.
Determine who, what, where and when we need to go. When is less relative because it’s on-demand.
Develop your question[s]. We can get a lot out of a simple question. Put it in the field.
Same day, review the data, package it up and release it through earned, owned, shared or paid 24 hours later.
Where We Play
There’s no denying it. 2020 has changed business forever. Sure, some traditions and routines will bounce back, but the digital age has greater momentum now than ever. Regardless of your product or service, companies must lean into a digital marketing strategy as part of their status quo marketing and public relations efforts. We call it 360 reputation marketing, part traditional, elevated with a digital push.
- Beauty & Fashion
- Consumer Electronics
- Consumer Goods
- Food & Beverage
- Home Construction
- Home Goods
- Mobile Applications
- Specialty Retail
Our Lifestyle Experience
It has purposefully been a catch all for retail, ecommerce, travel, tourism, home improvement. Cumulatively, we rank as one of the best in the country.
Chinese Lantern Festival Finds Reason to Return to Atlanta
For its return to Atlanta, the Chinese Lantern Festival organizers hoped to drive higher attendance beyond its averages of 36,000 people over the month-long festival in Centennial Olympic Park. Organizers approached multiple agencies for a full-service shop to deliver public relations, digital marketing, media buying and creative services to drive awareness and boost ticket sales.
New creative and a smarter balance of paid media led to a highly successful festival, delivering a 92% increase in ticket sales, totaling more than 69,000 tickets, with nearly 20% attending the festival from surrounding states. Total advertising value was more than 200% of the organization’s spend and earned media garnered nearly 83 million impressions.