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How Not to Media Pitch

One of the great things about being headquartered in Atlanta is our agency’s presence at Atlanta Tech Village (ATV). If you haven’t been yet, I highly recommend heading to Buckhead to see first-hand what’s happening. They’ve created not only a visually stunning...

What Is the Net Worth of Your Network?

In business, networking is a crucial part of building not only your company’s brand, but also your personal brand as well. The further I get into my career that, I continue to find that building relationships and making connections are an essential part of the Public...

Norwegian Television’s Slow Burn

We’ve conditioned ourselves to skip around. Float between browser windows. Fast forward. Scroll back. We can’t wait. We rarely slow. We definitely don’t stop. And despite outcries over the last few years for technology detachment, (digital disconnection retreats and...

An Update for the Start-Up Community

There has been a lot of buzz recently on new rulings from the Security and Exchange Commission (SEC) that change how entrepreneurs raise capital. Unfortunately these rules will negatively impact how investments are made and could reduce equity funding of startups in...

Creativity in the Digital Age

Fast Company recently published a series of articles entitled #Unplug. The irony of the first article, “How to Unplug in 6 Steps,” is that it’s interactive. Ha! But don’t worry, there’s a printable version, as well. The gist of the series is that digital technology...

The Accessibility of Video

In January one of my friends announced that her new year’s resolution was to start taking more videos – while I thought this was a great idea and I know video cameras and smartphones have come a long way, I still didn’t buy it and I wondered if it was really all that...