Election Day 2016: Starting Now?

                        I opened my Instagram feed today and was bombarded by the #vote.   You know, all those images happily watermarked of important amendments or their favorite candidate highlighted.  Turns out that social share could land you in jail in some...

Social Media Research and Analytics

Here at T/K we don’t make vendor choices without due diligence. So, when in search of a social media analytics company we spent a great deal of time researching, participating in demos and testing out various systems at various price levels.  The bottom line is…....
When It’s Ok to Stop Being Connected

When It’s Ok to Stop Being Connected

Photo from David Horsey with Seattle PI I can’t believe it’s finally here! The vacation I have been looking forward to for months is upon me… Only problem? There is no internet or cell service where I am going.  Whether it’s reading my morning papers (or should I say...

The Real Value of Social Media

  It is impossible to ignore the influence of social media in today’s culture, but what exactly does this mean for business and how does it impact a company’s brand? Many companies question the value of social media if not directly linked to an increase in...

Drinking the YouTube Kool-Aid

Currently, large and small businesses are familiarizing themselves with social networks, including Facebook and Twitter, and are increasingly using them as tools to connect with customers.  According to a Palo Alto Networks study, the number of organizations using...