Organic, alternative, clean, eco-friendly, hybrids are no longer what the few do. Communications, the internet and entertainment have created the environment to spread the word virally about why green is important to future generations. We see it across each of our practices, be it smart technologies to create more efficient fuels, mainstream consumer adoption of organic foods and non-toxic beauty products, or niche b2b companies making green work not just for the environment, but for the economy. And it's time for effective stewardship of corporate America in directing more and more funds to eco-responsibility, both in the community and in product development. Green is alive and we are inspired to get people talking about it, acting on it, and living it. Green works.
